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Workflow : auto assign a contact to the lead

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Hi,
I created a new entity : "Lead". Each time a new form is completed on my website, a new lead is automatically created. 
I collect in this form the last name, first name and email adresse of the Lead. These data are stored in custom fields I created for the entity.

I would like now, to automatically create and assign a contact to this lead (based on the data collected in the entity form). 
I found how to create the contact when the lead is created (with a workflow) but I can't find a solution to automatically assign this newly created Contact to the Lead.
Any suggestion?

Thx a lot !


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